Meet Padrinho Patrick by Guinness

By March 10, 2020Advertising

More than 70 million people come together every year to celebrate St. Patrick’s Day, the national holiday being celebrated in more countries around the world, and Guinness will be there! Meet ‘Padrinho Patrick’ and celebrate St. Patrick’s Day like a real Irishman.

Thanks to everyone who made this possible. SLÁINTE!

Lesson nº1

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Campaign: Guinness St. Patricks
Client: Sociedade Central de Cervejas
Product: Guinness
Clients:  Silvia Rebelo/Marketing Manager Premium Beer
João Pedro Lopes/Brand Manager Premium Beer

Agency:  Leo Burnett
Executive Creative Director: Nuno Salvaterra / Colmar Berghman
Creative Director: Lucas Yu
Art Director: Arthur Porto, Lucas Yu, Nuno Salvaterra
Copywriter: Hernâni Correia
Designer: António Segurado
Agency Producer: Cristina Almeida
Account Manager: Raquel Pinheiro
Account Executive: Inês Serras

Prod. Comp.: ZOF
Director: Bruno Soares
DOP: João Carneiro
Producer: Carla Capela
Unit Manager: Joana Barros

Art Director: Pedro Vercesi
Ass. Art Director: Pedro Gama (Bicão)
Styling: Mia Lourenço
Focus Puller: Pedro Gouveia
Gaffer and Grip assistants: Edgar Esteves | Francisco Ferreira
Make-up and Hair: Maria Alves Correia
Boom operator: Bruno Garcez

Edit:  Sofia Bidarra
Grading: Bruno Soares
Sound Mixer: Gil Amado
Estúdio: Showreel
Casting Direction: Isabel Lebre
Padrinho Patrick: Emmet Coleman